Company profile BZUN

Baozun Inc
founded early 2007, baozun commerce, inc. is a leading, digital and e-commerce service partner, helping make brands and retailers become successful in china. we provide end-to-end services, including but not limited to: - web site design and development - store operations and customer service - warehousing & logistics - supply chain management - digital marketing - copyw...riting & product photography. catering to china's unique e-commerce environment, baozun provides these services both for brand sites, hosted on our proprietary platform, as well as stores on marketplaces like tmall or jd.com. as of 2014, we operate nearly ninety brands on tmall and other marketplaces, as well as official brand sites. some of our clients include well-known global brands like nike, converse, coach, microsoft, and philips. currently, baozun has around 1,400 employees between our headquarters in shanghai, our warehouse in wujiang, and hangzhou and hong kong regional offices. Show More
Quarter analysis & expected interest

There is not enough data for Baozun (BZUN) e-commerce solutions to provide analysis

Correlation between past revenue and Baozun (BZUN) e-commerce solutions search interest

There is not enough data for Baozun (BZUN) e-commerce solutions to provide correlation calculation

Analysis of YoY 5Y Google Trends

There is not enough data for Baozun (BZUN) e-commerce solutions to provide analysis

Google Trends widget for keyword preview might not work in your browser. If so, try Google Chrome
Quarter analysis & expected interest

There is not enough data for Baozun IT infrastructure to provide analysis

Correlation between past revenue and Baozun IT infrastructure search interest

There is not enough data for Baozun IT infrastructure to provide correlation calculation

Analysis of YoY 5Y Google Trends

There is not enough data for Baozun IT infrastructure to provide analysis

Google Trends widget for keyword preview might not work in your browser. If so, try Google Chrome
Quarter analysis & expected interestLast update: February 09 2024 06:24:37.

After 39 days of this quarter the interest is at 327.0. Based on that we can calculate that during remaining 52 days it will total up to 763.0.
That appears to be equal to previous quarter and same quarter last year.

YearQ1Q2Q3Q4
2019440
575
30.7% QoQ
578
0.5% QoQ
703
21.6% QoQ
2020 564
28.2% YoY -19.8% QoQ
814
41.6% YoY 44.3% QoQ
774
33.9% YoY -4.9% QoQ
639
-9.1% YoY -17.4% QoQ
2021 579
2.7% YoY -9.4% QoQ
522
-35.9% YoY -9.8% QoQ
602
-22.2% YoY 15.3% QoQ
677
5.9% YoY 12.5% QoQ
2022 814
40.6% YoY 20.2% QoQ
757
45.0% YoY -7.0% QoQ
644
7.0% YoY -14.9% QoQ
774
14.3% YoY 20.2% QoQ
2023 822
1.0% YoY 6.2% QoQ
731
-3.4% YoY -11.1% QoQ
741
15.1% YoY 1.4% QoQ
870
12.4% YoY 17.4% QoQ
2024 327
-60.2% YoY -62.4% QoQ
- - -
this symbol represents interest this quarter up to now and updates daily. For expected interest by the end of the quarter based on current trend see "Quarter analysis" above the table.
Correlation between past revenue and online store design search interestLast update: February 09 2024 06:24:36.
Correlation coefficient between keyword and revenue is 0.35
Interest value is multiplied to fit the chart properly. Correlation level is represented by Pearson correlation coefficient. Value closer to 1 represents higher level of correlation. Value closer to -1 represents inverted relationship. Value closer to 0 represents no relationship.
Analysis of YoY 5Y Google Trends Last update: February 09 2024 06:24:40.

The average 5 years interest of online store design was 53.44 per week.
The last year interest of online store design compared to the last 5 years has changed by 11.1%.
The interest for online store design is seasonal.
The last year interest is quite higher compared to 5 years ago. It has increased by 24.39%.

Google Trends widget for keyword preview might not work in your browser. If so, try Google Chrome
Quarter analysis & expected interestLast update: February 09 2024 06:24:48.

After 39 days of this quarter the interest is at 110.0. Based on that we can calculate that during remaining 52 days it will total up to 257.0.
That appears to be equal to previous quarter and same quarter last year.

YearQ1Q2Q3Q4
201928
147
425.0% QoQ
99
-32.7% QoQ
47
-52.5% QoQ
2020 89
217.9% YoY 89.4% QoQ
174
18.4% YoY 95.5% QoQ
131
32.3% YoY -24.7% QoQ
178
278.7% YoY 35.9% QoQ
2021 129
44.9% YoY -27.5% QoQ
213
22.4% YoY 65.1% QoQ
89
-32.1% YoY -58.2% QoQ
151
-15.2% YoY 69.7% QoQ
2022 198
53.5% YoY 31.1% QoQ
215
0.9% YoY 8.6% QoQ
240
169.7% YoY 11.6% QoQ
213
41.1% YoY -11.2% QoQ
2023 332
67.7% YoY 55.9% QoQ
183
-14.9% YoY -44.9% QoQ
269
12.1% YoY 47.0% QoQ
395
85.4% YoY 46.8% QoQ
2024 110
-66.9% YoY -72.2% QoQ
- - -
this symbol represents interest this quarter up to now and updates daily. For expected interest by the end of the quarter based on current trend see "Quarter analysis" above the table.
Correlation between past revenue and online store operations search interestLast update: February 09 2024 06:24:47.
Correlation coefficient between keyword and revenue is -0.61
Interest value is multiplied to fit the chart properly. Correlation level is represented by Pearson correlation coefficient. Value closer to 1 represents higher level of correlation. Value closer to -1 represents inverted relationship. Value closer to 0 represents no relationship.
Analysis of YoY 5Y Google Trends Last update: February 09 2024 06:24:49.

The average 5 years interest of online store operations was 13.91 per week.
The last year interest of online store operations compared to the last 5 years has changed by 48.89%.
This is something to be checked.
The last year interest is quite higher compared to 5 years ago. It has increased by 193.34%.

Google Trends widget for keyword preview might not work in your browser. If so, try Google Chrome
Quarter analysis & expected interestLast update: February 09 2024 06:24:54.

After 39 days of this quarter the interest is at 329.0. Based on that we can calculate that during remaining 52 days it will total up to 768.0.
That appears to be equal to previous quarter and same quarter last year.

YearQ1Q2Q3Q4
2019539
742
37.7% QoQ
818
10.2% QoQ
816
-0.2% QoQ
2020 930
72.5% YoY 14.0% QoQ
537
-27.6% YoY -42.3% QoQ
645
-21.1% YoY 20.1% QoQ
664
-18.6% YoY 2.9% QoQ
2021 711
-23.5% YoY 7.1% QoQ
679
26.4% YoY -4.5% QoQ
677
5.0% YoY -0.3% QoQ
667
0.5% YoY -1.5% QoQ
2022 788
10.8% YoY 18.1% QoQ
643
-5.3% YoY -18.4% QoQ
696
2.8% YoY 8.2% QoQ
633
-5.1% YoY -9.1% QoQ
2023 813
3.2% YoY 28.4% QoQ
737
14.6% YoY -9.3% QoQ
715
2.7% YoY -3.0% QoQ
802
26.7% YoY 12.2% QoQ
2024 329
-59.5% YoY -59.0% QoQ
- - -
this symbol represents interest this quarter up to now and updates daily. For expected interest by the end of the quarter based on current trend see "Quarter analysis" above the table.
Correlation between past revenue and visual merchandising search interestLast update: February 09 2024 06:24:53.
Correlation coefficient between keyword and revenue is -0.55
Interest value is multiplied to fit the chart properly. Correlation level is represented by Pearson correlation coefficient. Value closer to 1 represents higher level of correlation. Value closer to -1 represents inverted relationship. Value closer to 0 represents no relationship.
Analysis of YoY 5Y Google Trends Last update: February 09 2024 06:24:55.

The average 5 years interest of visual merchandising was 55.87 per week.
The last year interest of visual merchandising compared to the last 5 years has changed by 2.81%.
The interest for visual merchandising is seasonal.
The last year interest is comparable to 5 years ago. It has changed only by -10.11%.

Google Trends widget for keyword preview might not work in your browser. If so, try Google Chrome
Quarter analysis & expected interestLast update: February 09 2024 06:25:01.

After 39 days of this quarter the interest is at 408.0. Based on that we can calculate that during remaining 52 days it will total up to 952.0.
That appears to be equal to previous quarter and same quarter last year.

YearQ1Q2Q3Q4
2019417
588
41.0% QoQ
612
4.1% QoQ
601
-1.8% QoQ
2020 678
62.6% YoY 12.8% QoQ
598
1.7% YoY -11.8% QoQ
616
0.7% YoY 3.0% QoQ
565
-6.0% YoY -8.3% QoQ
2021 587
-13.4% YoY 3.9% QoQ
550
-8.0% YoY -6.3% QoQ
535
-13.1% YoY -2.7% QoQ
647
14.5% YoY 20.9% QoQ
2022 783
33.4% YoY 21.0% QoQ
827
50.4% YoY 5.6% QoQ
737
37.8% YoY -10.9% QoQ
808
24.9% YoY 9.6% QoQ
2023 876
11.9% YoY 8.4% QoQ
779
-5.8% YoY -11.1% QoQ
778
5.6% YoY -0.1% QoQ
999
23.6% YoY 28.4% QoQ
2024 408
-53.4% YoY -59.2% QoQ
- - -
this symbol represents interest this quarter up to now and updates daily. For expected interest by the end of the quarter based on current trend see "Quarter analysis" above the table.
Correlation between past revenue and marketing campaigns search interestLast update: February 09 2024 06:25:00.
Correlation coefficient between keyword and revenue is 0.08
Interest value is multiplied to fit the chart properly. Correlation level is represented by Pearson correlation coefficient. Value closer to 1 represents higher level of correlation. Value closer to -1 represents inverted relationship. Value closer to 0 represents no relationship.
Analysis of YoY 5Y Google Trends Last update: February 09 2024 06:25:01.

The average 5 years interest of marketing campaigns was 53.6 per week.
The last year interest of marketing campaigns compared to the last 5 years has changed by 23.6%.
The interest for marketing campaigns is trending.
The last year interest is quite higher compared to 5 years ago. It has increased by 39.12%.

Google Trends widget for keyword preview might not work in your browser. If so, try Google Chrome
Quarter analysis & expected interestLast update: February 09 2024 06:25:06.

After 39 days of this quarter the interest is at 394.0. Based on that we can calculate that during remaining 52 days it will total up to 919.0.
That appears to be equal to previous quarter and same quarter last year.

YearQ1Q2Q3Q4
2019686
789
15.0% QoQ
780
-1.1% QoQ
742
-4.9% QoQ
2020 890
29.7% YoY 19.9% QoQ
806
2.2% YoY -9.4% QoQ
840
7.7% YoY 4.2% QoQ
768
3.5% YoY -8.6% QoQ
2021 781
-12.2% YoY 1.7% QoQ
755
-6.3% YoY -3.3% QoQ
784
-6.7% YoY 3.8% QoQ
767
-0.1% YoY -2.2% QoQ
2022 943
20.7% YoY 22.9% QoQ
870
15.2% YoY -7.7% QoQ
921
17.5% YoY 5.9% QoQ
895
16.7% YoY -2.8% QoQ
2023 948
0.5% YoY 5.9% QoQ
872
0.2% YoY -8.0% QoQ
921
0.0% YoY 5.6% QoQ
1008
12.6% YoY 9.4% QoQ
2024 394
-58.4% YoY -60.9% QoQ
- - -
this symbol represents interest this quarter up to now and updates daily. For expected interest by the end of the quarter based on current trend see "Quarter analysis" above the table.
Correlation between past revenue and customer services search interestLast update: February 09 2024 06:25:06.
Correlation coefficient between keyword and revenue is -0.73
Interest value is multiplied to fit the chart properly. Correlation level is represented by Pearson correlation coefficient. Value closer to 1 represents higher level of correlation. Value closer to -1 represents inverted relationship. Value closer to 0 represents no relationship.
Analysis of YoY 5Y Google Trends Last update: February 09 2024 06:25:08.

The average 5 years interest of customer services was 65.75 per week.
The last year interest of customer services compared to the last 5 years has changed by 8.49%.
The interest for customer services is relatively stable in the last 5 years.
The last year interest is comparable to 5 years ago. It has changed only by 11.49%.

Google Trends widget for keyword preview might not work in your browser. If so, try Google Chrome
Quarter analysis & expected interest

There is not enough data for warehousing and order fulfillment to provide analysis

Correlation between past revenue and warehousing and order fulfillment search interest

There is not enough data for warehousing and order fulfillment to provide correlation calculation

Analysis of YoY 5Y Google Trends

There is not enough data for warehousing and order fulfillment to provide analysis

Google Trends widget for keyword preview might not work in your browser. If so, try Google Chrome
Quarter analysis & expected interest

There is not enough data for Baozun apparel and accessories to provide analysis

Correlation between past revenue and Baozun apparel and accessories search interest

There is not enough data for Baozun apparel and accessories to provide correlation calculation

Analysis of YoY 5Y Google Trends

There is not enough data for Baozun apparel and accessories to provide analysis

Google Trends widget for keyword preview might not work in your browser. If so, try Google Chrome
Quarter analysis & expected interest

There is not enough data for Baozun appliances to provide analysis

Correlation between past revenue and Baozun appliances search interest

There is not enough data for Baozun appliances to provide correlation calculation

Analysis of YoY 5Y Google Trends

There is not enough data for Baozun appliances to provide analysis

Google Trends widget for keyword preview might not work in your browser. If so, try Google Chrome
Quarter analysis & expected interest

There is not enough data for Baozun electronics to provide analysis

Correlation between past revenue and Baozun electronics search interest

There is not enough data for Baozun electronics to provide correlation calculation

Analysis of YoY 5Y Google Trends

There is not enough data for Baozun electronics to provide analysis

Google Trends widget for keyword preview might not work in your browser. If so, try Google Chrome
Quarter analysis & expected interest

There is not enough data for Baozun home and furnishings to provide analysis

Correlation between past revenue and Baozun home and furnishings search interest

There is not enough data for Baozun home and furnishings to provide correlation calculation

Analysis of YoY 5Y Google Trends

There is not enough data for Baozun home and furnishings to provide analysis

Google Trends widget for keyword preview might not work in your browser. If so, try Google Chrome
Quarter analysis & expected interest

There is not enough data for Baozun food and health products to provide analysis

Correlation between past revenue and Baozun food and health products search interest

There is not enough data for Baozun food and health products to provide correlation calculation

Analysis of YoY 5Y Google Trends

There is not enough data for Baozun food and health products to provide analysis

Google Trends widget for keyword preview might not work in your browser. If so, try Google Chrome
Quarter analysis & expected interest

There is not enough data for Baozun beauty and cosmetics to provide analysis

Correlation between past revenue and Baozun beauty and cosmetics search interest

There is not enough data for Baozun beauty and cosmetics to provide correlation calculation

Analysis of YoY 5Y Google Trends

There is not enough data for Baozun beauty and cosmetics to provide analysis

Google Trends widget for keyword preview might not work in your browser. If so, try Google Chrome
Quarter analysis & expected interest

There is not enough data for Baozun fast moving consumer goods to provide analysis

Correlation between past revenue and Baozun fast moving consumer goods search interest

There is not enough data for Baozun fast moving consumer goods to provide correlation calculation

Analysis of YoY 5Y Google Trends

There is not enough data for Baozun fast moving consumer goods to provide analysis

Google Trends widget for keyword preview might not work in your browser. If so, try Google Chrome
Quarter analysis & expected interest

There is not enough data for Baozun mother and baby products to provide analysis

Correlation between past revenue and Baozun mother and baby products search interest

There is not enough data for Baozun mother and baby products to provide correlation calculation

Analysis of YoY 5Y Google Trends

There is not enough data for Baozun mother and baby products to provide analysis

Google Trends widget for keyword preview might not work in your browser. If so, try Google Chrome
Quarter analysis & expected interest

There is not enough data for Baozun automobiles to provide analysis

Correlation between past revenue and Baozun automobiles search interest

There is not enough data for Baozun automobiles to provide correlation calculation

Analysis of YoY 5Y Google Trends

There is not enough data for Baozun automobiles to provide analysis

Google Trends widget for keyword preview might not work in your browser. If so, try Google Chrome
Useful links and data for BZUN
Earnings date: 2024-03-20 After close
Company name: Baozun Inc
Sector: Information
Company's website
Hypercharts
Yahoo Finance
MarketWatch
StockTwits
SEC Filings
SwaggyStocks
Latest articles

2026-05-15T06:00:00-04:00

PR Newswire
Baozun Schedules Annual General Meeting of Shareholders

2026-05-08T06:00:00-04:00

PR Newswire
Baozun to Announce First Quarter 2026 Unaudited Financial Results on May 20, 2026

2026-04-23T07:42:00-04:00

PR Newswire
Baozun Releases 2025 Annual Sustainability Report

2026-04-23T06:50:00-04:00

PR Newswire
Baozun Files Annual Reports for Fiscal Year 2025

2026-03-25T06:15:00-04:00

PR Newswire
Baozun Announces Fourth Quarter and Fiscal Year 2025 Unaudited Financial Results

2026-03-11T06:00:00-04:00

PR Newswire
Baozun to Announce Fourth Quarter and Fiscal Year 2025 Unaudited Financial Results on March 25, 2026

2025-11-25T05:00:00-05:00

PR Newswire
Baozun Announces Third Quarter 2025 Unaudited Financial Results

2025-11-11T05:00:00-05:00

PR Newswire
Baozun to Announce Third Quarter 2025 Unaudited Financial Results on November 25, 2025

2025-10-08T07:00:54-04:00

SEC
6-K Form - Report of foreign issuer [Rules 13a-16 and 15d-16] - Baozun Inc. (0001625414) (Filer)

2025-09-18T07:01:16-04:00

SEC
6-K Form - Report of foreign issuer [Rules 13a-16 and 15d-16] - Baozun Inc. (0001625414) (Filer)

2025-09-03T08:09:14-04:00

SEC
6-K Form - Report of foreign issuer [Rules 13a-16 and 15d-16] - Baozun Inc. (0001625414) (Filer)

2025-09-02T08:10:10-04:00

SEC
6-K Form - Report of foreign issuer [Rules 13a-16 and 15d-16] - Baozun Inc. (0001625414) (Filer)

2025-08-28T11:00:40-04:00

Earnings Call Transcripts
Baozun Inc. (BZUN) Q2 2025 Earnings Call Transcript

2025-08-28T09:16:37-04:00

SEC
6-K Form - Report of foreign issuer [Rules 13a-16 and 15d-16] - Baozun Inc. (0001625414) (Filer)

2025-08-28T08:09:04-04:00

SEC
6-K Form - Report of foreign issuer [Rules 13a-16 and 15d-16] - Baozun Inc. (0001625414) (Filer)